The modern technology has witnessed quite a few revolutions in the industry, 3D product rendering being one of them. It is becoming an instant favorite among interior designers, architects, furniture companies, manufacturers, fabricators and many more as it helps in providing photorealistic product models. 3D product rendering enhances the product image in an exceptional way with the help of various software tools like 3Ds Max or Vray.

Along with the creativity of the 3D artists, this service avails absolutely stunning and high-quality outputs. No wonder, furniture companies are lining up for 3D product visualization companies to market their products in an innovative and more effective manner.

With 3D product rendering, furniture images acquire an interesting and appealing look which is much better than the artistic photos.

Here is the list of top 6 provisions that furniture companies can enjoy from 3D product rendering services for their items.

  1. Various Kinds of Promotional Images

    Promotional images
    Promotional Images

    To add an edgy look to the product catalogs, it is highly necessary to use 3D visualization images. The images captured from different views will enable the customers to have a closer look at the furniture and display its accurate shape, size, and other features.

    The promotional images of the furniture can vary depending upon the requirement of the furniture companies. Be it isolated, lifestyle, or propped, the images will have a three-dimensional effect which complements the overall background and design.

  2. Display of Customized Products

    Customized product display
    Customized Products

    Earlier it would have been difficult to showcase every minute detailing of the furniture - sliding drawers, inner part of a cabinet, the shelves of a closed cupboard or simply the interiors of an oven. But now with photorealistic rendering, customers can have a perfect view of their desired items. 3D visualization brings a realistic and customized touch to furniture.

  3. Affordable and Quick

    Affordable and Quick
    Highly Reasonable Prices

    As surprising as it sounds, this type of rendering is highly reasonable and can be availed by the furniture companies easily. Be it a new promo campaign or a model photoshoot, 3D visualization can be achieved quickly and at a cheaper rate than the artistic photo sessions. There are several professional 3D rendering service providers with experienced professionals who can

  4. Situational Marketing

    Situational Marketing
    Situational Marketing

    It has often been noticed that for the same models, different marketing materials are required for different settings like Christmas, Thanksgiving, etc. and it is quite a hassle for furniture companies. With normal photography, a huge amount of décor is required for the product model.

    This not only involves high cost but also wastes a lot of time and effort as you are going to use the decorations only once. On the other hand, using 3D visualization services involve no such inconveniences. It can effortlessly provide an assorted range of décor for the models. The 3D product rendering also enables to update the décor items on the furniture models, depending on the occasion, thereby reducing the cost, time and effort seamlessly.

  5. More Number of 3D Images

    More Number of 3D Images
    3D Images With Different Views

    Compared to normal photography, product design rendering comes with a flexible range of 360 degree furniture design services, including bulk 3D images taken from different angles at a faster rate.

  6. Showcase Special Features of the Furniture

    Showcasing special features
    Displaying Special Features

    There is a fine line of distinction between normal photography and 3D visualization. With the help of photorealistic product rendering, furniture equipment gets an impressive touch which is not possible with normal photography.

    The high-quality 3D rendering software programs enhance the products while a typical professional 3D artist lends a creative touch by working on the texture, sculpting, painting, setting the tone of the light, adding the necessary background changes and boosting the transparency level etc., thus making the product look even more appealing and tweaking the setting.

Bonus Read: How Does 3D Modeling Create an Impact on Furniture Industry?

Doesn’t this sound good to you?

(The list just goes. We have more coming up in this blog, Stay tuned! )

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Sushmita Roy   linkedin   instagram   twitter

A seasoned 3D professional with a creative focused, and a knack for diverse 3D designs, software and the technology. She's associated with ThePro3DStudio for long enough to prove her mettle and make every 3D projects successful. When she’s not busy working for a new project, she shares valuable insights from her own experience.